Sep 07, 2024  
2023 - 2025 Voorhees University Catalog 
  
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2023 - 2025 Voorhees University Catalog
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BA 340 - Franchising

Credits: 3

Description
This course emphasizes the important aspects of starting and managing a franchise business. Focus is placed on the characteristics of the franchisor and the franchisee; evaluation of franchising opportunities; legal concerns of franchising; the development of appropriate strategies and the successful planning, implementation and launching of a new business.


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